A Meaningful Take on Digital Transformation Management

Many are confused regarding the digital transformation management terminology. The fact is that there is nothing confusing about it. In fact, it is pretty much a straightforward thing to understand. If you are not familiar with its meaning, know that it is a holistic approach that integrates advanced digital technology throughout every business area. This is supposed to drive enhanced value and fundamentally reshape operations. But let’s have a deeper discussion on the matter.

If you are associated with an organisation that is yet to make the most out of digital transformation, then this is a must-read blog for you. While you are on this topic, feel free to look into some other important terminologies too, such as a business management system software, a Kubernetes developer, or perhaps a WooCommerce web developer.

Defining Digital Transformation

Digital transformation is more than the installation of technology in a given space. As per Stanford University, the term digital transformation is more than a small-level modification to any given business process. It is considered to be transformational as it is about thoroughly rethinking your entire business model alongside fundamentally altering the manner in which you conduct your business.

When a careful analysis of this definition is done, it is understood that the digital transformation factor affects a company’s complete business model and the entire organisation. There is much more than technology at play here since it demands a change regarding how individuals in an organisation perform their duties. This is usually seen as a cultural change too. Of course, this hints at the fact that if you want to perform a successful digital transformation, it can be a challenging task.

Another important point to highlight here is that digital transformation demands digitalisation alongside digitisation. Here, the important distinctive element is transformation, i.e. defining how to forge long-term competitive advantage in order to attain success and maintain value throughout a given market. Moreover, here is a brief glance at the definitions of digitisation and digitalisation:

Digitisation: This is when you shift from analogue to digital form.

Digitalisation: This is the utilisation of digital technologies to change any given business model and making new opportunities to produce value and revenue.

The fact is that digital transformation is made into a reality because of the rapid pace seen in inventions and how the latest technologies are integrated in order to create fresh capabilities. These capabilities are supposed to exceed whatever was possible when technologies are separately deployed.

The success of digital transformation depends on IT combining technology with specified business objectives in order to improve customer experiences. Take note of the fact that customer value is the rightful measure of an organisation’s digital return on investment.

Digital Transformation Must Harness a People-Centric Approach

There are industry experts from all over the globe who agree that any digital transformation will have better chances of success if an organisation goes for an individual-focused approach.

The below-mentioned are important metrics that assess the effect on customer satisfaction and team performance:

Return on Investment: This is vital for measuring how staffing, training, and technology investments are affecting revenue, thereby determining the overall effectiveness of any given digital transformation strategy.

Time to Market: This is the measurement of how quickly or easily any set of digital solutions are delivered. It highlights any firm’s competitive edge and agility.

Dollars and Individual Hours to Working Prototype: This is to note cost-effectiveness and development efficiency against many technical debt risks.

Key Performance Indicators: This is supposed to monitor the adoption of digital initiatives and engagement levels. It offers valuable insight into the acceptance of users.

Productivity Key Performance Indicators: This is regarding the evaluation of employee training, skills, and digital resources. This ensures that teams are properly armed for the purpose of a company’s digital transformation goals. 

Defining Digital Transformation Management

Digital transformation management is the strategic oversight, implementation, and planning of initiatives that are supposed to leverage digital technologies to fundamentally improve or change (or both) customer experiences, operations, and business processes. Digital transformation management involves the adaptation of digital technologies like the Internet of Things (IoT), data analytics, artificial intelligence, cloud computing, and automation. This is for the purpose of driving competitiveness, agility, efficiency, and innovation within any given organisation.

Components of Digital Transformation Management

If you want to ensure that digital transformation management is successful in your organisation, you must make sure that it acts upon the below-mentioned steps:

Adaptation to Changes

It is important to allow change as an opportunity.

Acceptance to Innovation

There should be a proactive stance on innovation so that it is sought after.

Collaboration and Empathy

Empathy should be considered a practice as it is all about collaborating and understanding across every level of the organisation. This is to ensure that all the transitions are considerate and smooth regarding the human factor.

Clarity in Communication

The approach towards communication must be transparent and straightforward. From staff to the stakeholders, everyone must be kept aligned with regard to the transformation vision.

Accountability and Ownership

When individuals are held accountable for their share of transformation, they can better commit to change as they have a sense of pride and purpose.

It is imperative to state here that success demands focus on all those organisational changes that are required to leverage technology’s opportunities. If a firm wants to take a good degree of advantage of technology and power, it must support all those people who are affected by the change. This should be done in a manner so that these individuals are able to better adapt to the utilisation of the latest technology, alter their mindset, and could seamlessly adapt to a host of critical behaviours that are indispensable to delivering fresh customer experiences, services, and products.

All in all, the leadership figures in the organisation must give a good degree of attention to the individual side associated with the change.

Concluding Remarks

This entire blog has highlighted both digital transformation and digital transformation management in quite detail. At the end of this, it is fair to state that if an organisation is able to perform its digital transformation management responsibilities better, it stands in a better position to be successful in an ever-competitive industry. 

If you are associated with any company that has either performed digital transformation management or is looking to do it, you should also look into a host of other issues.

Perhaps it will be better for your organisation to hire a Python programmer or a mean stack developer, a lamp stack developer or maybe a Magento programmer.

Lastly, if you need advice on digital transformation management, contact Futurbyte today. They are a leading software solutions provider that can offer you valuable information on a host of other important concepts, such as microservices management.