Improve loading time by optimising images, using browser caching, reducing redirects, and cleaning up unnecessary code.

Common methods include minifying CSS and JavaScript, using a content delivery network (CDN), optimising images, and enabling compression.

Faster sites create a better user experience, leading to lower bounce rates and higher conversions. A slow site is a business killer and can cause visitors to leave.

You can speed up image loading by compressing image files, using the right file formats, and enabling lazy loading to delay image display until needed.

Improving site speed doesn’t have to be costly. Many speed optimisations, like image compression and caching, can be implemented affordably.